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adidas | FW22

 

Project | adidas Headphones – Light Powers Us

Objective | Global integrated campaign to promote the launch of adidas Headphones’ ground breaking headphone, RPT-02 Sol.

Insight |  RPT-02 Sol is a headphone perfectly suited for any athlete interested in the health and wellbeing sport gives. We will use this opportunity to show how the RPT-02 Sol helps to enable and empower personal growth whilst also being a product that meets their sustainability needs.

Concept | Celebrate the power of music and light on holistic fitness.

Role | Creative Director

Agency | Zound Industries

Team | Leeor Wild, Sonata Sambu, Micke Printz, Veronika Lagunadisko